Focus and Shoot

One of my earliest childhood memories isworked before and to more closely focus on
watching Lew Alcindor (Kareem Abdul-Jabbar) winwhat is needed today. We are also working to
his third Most Outstanding Player award whilefocus their efforts beyond the walls of their
leading UCLA to its third straight NCAA title inlocation - to get out and spend more time with
1969. Of course, March Madness (TM) is nowtheir customers and prospects.Success Handler
ingrained in our sports psyche. From the unveilingAction: What is it that's keeping you from
of the brackets in mid-March, to the playing ofreaching your goals? Is it fear of change? Lack of
"One Shining Moment" celebrating a new nationalresources? Fatigue? Here are six steps to give
champion, the NCAA Division I Men's Basketballyour team the mindset of a winner:1. Call some
Championship captures our nation's attention.Eachbusiness acquaintances and ask how they
year, the Men's Basketball Committee ranks themotivate their employees2. Read (or re-read)
tournament teams on an S-Curve. The top #1Stephen Covey's "Seven Habits of Highly
seed sits at the upper right on the "S" and theEffective People"3. Get your business plan out of
65th rests at the bottom left, with the remainingthe drawer and update it (think
63 teams listed in order between them. In yourlike a coach: X's and O's)4. Candidly discuss your
industry, it might be possible to rank businesses insituation with your financial advisor5. Take your
a similar way, and, much like players shooting freeemployees out for a celebration; the best teams
throws in the NCAA tournament, everyone onbond together off the field6. Get to work one
the S-Curve would have the opportunity tohour earlier the next two weeks and work on
achieve better results by focusing on the keys toyour business, not in itAll teams begin their
their success.Success Handler Action: Spend a fewseasons with the same record and same goal.
moments thinking about your small business. InThe one that cuts down the net at the end
your industry, where do you rank on theworked together better than everyone else. While
S-Curve? Are you near the upper right with topbig state schools tend to win the most
performers, somewhere in the middle, or fallingchampionships, smaller ones celebrate success
toward the bottom left? Now, think about theevery year in the NCAA tournament. Whether
reasons you placed yourself in that position. Hereyou're the biggest in your industry or the smallest,
are some questions to consider:~ Do you havethe oldest or the newest, there is opportunity to
the personnel to make you a "top seed"?~ Dorenew focus on your business and shoot your
you have the equipment to be among the best atway up the S-Curve. Begin thinking and preparing
what you do?~ Are you coaching employees tolike a champion, and you will achieve surprising
ensure you get the most out of their talent?~results, much like those Cinderella
How do your customers view your smallStories.Copyright © 2004 by Success
business? Are you ranked among the elite?~Handler, LLC. All rights reserved.The Coach, David
What will it take for you to move higher up onHandler, is the founder of Success Handler, ( and
the S-Curve?One of the small business leadersspecializes in helping small business leaders find
we coach has an outstanding team, a strongclarity and take action. He understands the
product in a growth industry and a solid marketingchallenges of running a business, because he's
approach. Yet, like many business owners, he isbeen there - as a small business owner,
not achieving the results he expects. Put in sportsfranchisee, franchisor, corporate leader and trainer.
terms, they have a good game plan, but theirMuch like sports coaches, his coaching will show
execution is coming up short.We are currentlyyou how to compete on a level playing field in
helping them implement a strategy to reachyour industry.
outside their comfort level - to think beyond what